News / Bikini goals

We are super excited here at West Seventy Nine HQ!

Award winning blogger and ultimate Ibiza babe Stephanie Peers from the Style Memo - is taking over our instagram and sharing her favourite looks from our Spring Summer 18 collection.  Stephanie rocks sophisticated boho on her international travels, and puts her expert fashion background (she's worked at Amanda Wakely, Roland Mouret and Celine to name a few - need I say more ;)) to perfect use as our favourite fashion guru!

Stay tuned for Stephanie's top picks of the season :)

The stunning Lucy Watson of Made in Chelsea fame showed us how to holiday in style last week!

Staying at the sensational Conrad hotel on the Rangali island in the Maldives - Lucy and boyfriend James Dunmore shared a series of picture perfect snaps of their trip.  Endless sandy beaches and clear blue waters.

Lucy showed off her beach ready body in a dark grey halter neck bikini top and tie side brief.  Steal her style in the Daydreamer bikini top and Wavemaker bikini brief in Anthracite!

Sienna Miller gives us some ultimate bikini shopping tips on her current holiday in Mexico!

Lesson 1 - We're all over the mix and match.  Buy co-ordinating colours in your favourite bikini shapes and mix it up so you've got loads of bikini wearing options for your dream holiday!

Lesson 2 - Buy the right size!  Sienna seems to be struggling to keep her bandeau up in the surf - loose bandeau's and waves are not a match made in heaven.

Lesson 3 - Don't stick to black - grey's and blue's are a softer on fair skin and super flattering.

We all know she's a complete hottie and style guru, so we are so delighted that the time has come where we can steal her style!

Shot hanging out with 'la familia' she is rocking a stunning pale get bikini with cheeky cut briefs - take a peek at our Daydreamer bikini top and wavemaker brief to vacay in true Kylie style! 

Kendall was certainly the centre of attention when she stepped out onto the deck, on her yacht in Monaco displaying her svelte body in a stunning plum-coloured bikini.

The skimpy two-piece made the most of her slender frame and emphasised her tiny waist to perfection as she enjoyed spending some quality time with her girlfriends.
The younger sister of Kim Kardashian added a touch of glamour to the ensemble with a classy set of designer shades and a long delicate gold necklace.

Be inspired by Kendall's style and check out the gorgeous Plum hue of this season, complete with lattice tie detail in the Spirit Dancer bikini top!  Coming soon!

TIP 1. Know your shape – Athletic?

Are you Athletic? Pear shape? Apple or Pear?

Are you rocking an athletic physique? Woo hoo – all those hard hours packed in at the gym have paid off! Hanging out with celebrity bikini icon Cameron Diaz.

Again a perfect physique for bikini dressing – pretty much any style will work for you, however the main aim is to create the illusion of extra curves!

Detailed bikini tops – look for ruffles, gathers or padding to create extra shape. I’d avoid bandeau’s – as they can highlight your athletic figure. Look for bold colours and prints!

Tie side or roll top briefs are spot on – just avoid boy cut briefs, as again they’ll just enhance your athletic shape.

Again totally on trend – try a high cut bikini bottom, this will elongate your legs and as an added bonus this shape is totally hot right now!

A fuller tie side also has the same effect – not only can you wear as high or low as you want, the tie side at the hip, in a print it will create the visual affect we’re looking for!

Bikini Tip 1. Know your shape – Hourglass?

Are you Hourglass shape, Athletic? Pear shape or Apple shape?

Are you are the ultimate sought after bikini shape – the Hourglass? Well yes to you!! Every ladies dream physique – and sitting alongside the bikini beauty Kourtney Kardashian.

The perfect shape for bikini dressing – pretty much any style will work for you, as long as they don’t knock you out of proportion! Rather than mixing and matching prints and plains – your physique is better suited to all print, or all plain.

Bikini tops with slightly thicker straps are best for women with bigger boobs, as they’ll give you more support and will absolutely be more comfortable for you! Skinny neck ties are a no go, as a sore neck is not the holiday accessory you want. If you want a more European look – slide the gold trims off of the Daydreamer bikini top!

Under wiring in bikini tops will also help give more support – we’re launching the Spirit dancer bikini top this summer especially for you gorgeous ladies who want a bit more va va voom, so watch this space.

I’d avoid padded bikini tops as this will make you look bigger on top, and it’s all about balance!

Top bikini bottom tip is to avoid a tie side, as this can make your hips look wider – so go for a shape like the Sanddancer or Seasurfer.

Bikini Lesson 1. Know your shape – Apple?

Are you a Apple shape? Hourglass, Athletic or Pear?

Are you are a classic apple shape – No this doesn’t mean that you are carrying a massive beer keg around your waist. It simply means that there isn’t as much difference between your hips, stomach and ribs. Looking for some celebrity inspiration – both Catherine Zeta Jones and Elizabeth Hurley fall into this body category! Not bad eh!

The key to clever bikini picking for apples – is to draw the eye line away from the upper half of the body, and drawing the eye down to the lower part of her body. So in complete contract to our pear friends out there, I’d recommend printed bikini bottoms, and a plain top.

Any bikini top shape is great for you – so either the Sanddancer bandeau or the Daydreamer are perfect shapes for you to try! Skimpy and stringy bikini tops aren’t a problem – as they automatically accentuate your bottom half – so try away!!

Again totally on trend – try a high cut bikini bottom, this will elongate your legs and as an added bonus this shape is totally hot right now!

A fuller tie side also has the same effect – not only can you wear as high or low as you want, the tie side at the hip, in a print it will create the visual affect we’re looking for!

Bikini Lesson 1 - Know your shape – Pear?

Are you a pear shape? Apple shape? Hourglass or Athletic?

Are you are a classic pear shape – like the gorgeous Rachel Bilson, Tiny up top, and curvier through the hips and thighs? Show off your tiny waist and highlight your favourite features by being clever with colour and shape!!

Want to draw attention to your boobs? What about picking a printed bikini top, and going for plain bottoms to draw the eye line up? Either the Sanddancer bandeau or the Daydreamer are perfect shapes for you to try!

Avoid string bikini tops – whilst you don’t need to worry about the support factor, super skimpy stringy styles can accentuate your bottom half and make it look even fuller. Saying this – following in the Kardashian ladies style, and Kylie Jenner – this might be exactly the look you are going for J

Totally on trend – try a high cut bikini bottom, this will elongate your legs and as an added bonus this shape is totally hot right now!

A fuller tie side also has the same effect – not only can you wear as high or low as you want, the tie side at the hip, makes your hips look slimmer!